I've learned a lot within my {almost} 3 years as a Beachbody coach. Some of my teammates are super successful. We are currently ranked an 8 Star Elite team (12 Star combined). While many coaches on our team are very successful, others have "tried" to build a business and quit before their business ever took off! Why does this happen? There seems to be a pattern with coaches who are unsuccessful in this business...let me explain...
TOP 10 MISTAKES BRAND NEW BEACHBODY COACHES MAKE:
1- Social media becomes a Beachbody BILLBOARD with stock photos of Shakeology and workouts.
Social media is a place where people go to connect with other people. They don’t go on social media to BUY things. They go on AMAZON to buy things. So, first things first. Your social media should give people a good idea of WHO you are, WHAT you love, and what your LIFE is like. YOU are not Beachbody. YOU are you…and, Beachbody, a healthy lifestyle, and coaching just happens to be a part of your life. Share your life, personality, and what makes you YOU. And, share Beachbody as it fits into your life. Come up with real, transparent, authetic posts that share the real YOU. Don't just SHARE all other coach's posts :)
THIS:
NOT THAT:
2- They lead with their OWN agenda instead of listening to people’s goals and helping them find a solution.
You’ll find that people aren’t too motivated by YOUR Success Club goals. They are inspired by your excitement and your journey, but they are MOTIVATED by their own goals and how their lives will be happier once they reach their goals. As a coach, it’s your job to ask questions, be a good listener, and focus on how you can HELP. I promise you…people FEEL if you genuinely care, and they don’t care what you know until they know that you care. Aim to be the HELPER. Add value to their lives, and be a problem solver, and your goals will naturally happen.
3- They don’t post on social media in fear of what friends / family might think or say.
People will have their opinions whether they voice them or not. Not just about your new coaching journey, but EVERYTHING in life. It’s impossible to make everyone happy. You can’t be everyone’s cup of tea. True friends will support anything they see that is positive in your life. If they are not supportive, they are not your true friends. You know the saying goes, “Those who matter don’t mind, and those who mind don’t matter”. Your social media is the store front of your business. If you are not posting {consistently}, it’s like putting a “CLOSED” sign on your business.
PS-- I've had friends disapprove, and after seeing my success with the business...they joined. Sometimes you need to PROVE it to them :)
4- They expect their upline coach to give them permission to start. They are afraid to fail forward. They expect that success should fall into their lap without putting forth the effort.
YOU are now a business owner…so, it’s time to start thinking like one :) Our team training and online office provides resources for every question you have. Business owners learn through trial and error. We like to call this “Failing Forward”. You need to realize right now that you’re not going to do everything right the first time. And, that’s ok. Making mistakes is the only way you can learn, grow, and become better. Your upline coach is your MENTOR, not your boss. A mentor is someone who has done something you want to do who is able to guide you to the resources you need and SHOW you how they succeeded. Your upline coach should match your efforts. But, if you stop showing up, they are not going to keep messaging you to ask why. They can’t do the work FOR you. It’s up to you to show up daily and do the work. As a business owner, the only person fully responsible for your success is you!
5- They waste a lot of time scrolling the newsfeed and being unproductive.
Ahhhh it’s SO easy to get sucked into social media and think you’re working! ;) I've been guilty of this too! But, if you’re scrolling the newsfeed or Pinterest, I hate to burst your bubble, but that’s not work, my friends. ;) If you’re not focused on your to-do list and doing your 3 vitals…you’re not working…you’re actually wasting time that COULD be spent building your future OR spent with your family. Write out your to-do list, turn off all notifications and other distractions, and knock it out!
6- They OVERTHINK and never implement because it has to be “Perfect".
You can watch all of the trainings in the world, but if you’re not implementing what you learn, the time spent watching trainings isn’t doing you any good. DONE is much better than perfect. Don’t overthink, dream, and fantasize…just DO.
7- They lead with FACTS instead of PASSION and stories.
Have you ever heard, “Do it with passion or not at all?” That’s so true! Passion and excitement are like a MAGNET! You can list the facts about Shakeology, but until they know what it’s DONE for you they don’t really care. Sharing your story and your struggles (with a silver lining) help people connect with you and relate with you. That’s what helps you stand apart from other coaches. And, ultimately, that’s what makes someone choose YOU to be their coach—because they feel connected with you in some way, and/or because they felt your passion and excitement and wanted to be around it.
8- They wait to share their journey because they want “the perfect body”
People are not inspired by perfection. They can’t relate to perfection. They are inspired by your JOURNEY. They are inspired by seeing someone just like them accomplish something they hope to accomplish themselves. If you can make someone think, “If she can do it, so can I!”—you’ve just inspired them! If you wait to share your results until your journey is over…you’re missing out on valuable potential growth {and gaining a following} in your business. Check out Ali's results. She's a DIAMOND coach on our team who has been rocking her journey fearlessly from Day 1. Sharing her entire journey has inspired so many people in her path and has grown her a successful business. Doesn't she look fab?!
9- They skip one or more of the 3 Vital Behaviors
- They skip Personal Development because they “don’t have time” or “don’t need it”. For many coaches, PERSONAL DEVELOPMENT is the most common thing coaches tend to blow off — yet, it’s the MOST important thing IMO that will set YOU apart from other coaches. PD will teach you: -How to become a more positive person. -How to be an amazing communicator so you understand how your potential customers and coaches think so you can better relate to and help them! -To shift your mindset from “Employee" (which most of you are right now if you work for someone else and you’ve never owned your own business) to “Business Owner” mindset — which will literally make or break you in this business. -How to SELF-motivate yourself. -How to organize yourself and learn how to work SMARTER instead of HARDER so you can balance business with family life. -How to be a great LEADER to your team. -How to deal with negative situations and find the silver lining. -How to inspire others
- They are not a product of the product. Just as you cannot recommend a restaurant you’ve never been to, it’s almost impossible to convince someone to spend their hard earned dollars on something YOU don’t believe is worth the money yourself. I, personally, only recommend the products I use and love. This way, I come across as genuine because I have personal experience and can speak about these things with passion and excitement! ALSO—if you’re not being a product of the product, that makes it very difficult to share your journey on social media to inspire other people which gives you less to post about. I notice when my coaches fall off the health/fitness wagon, they stop posting which, in turn, effects their business. If you are a product of the product, you will stay passionate about what you’re doing and helping others!
- They feel uncomfortable personally inviting, so they post on Facebook and expect people to come to them. You have to remember that only 3-10% of your FB friends actually see your posts! So, you can’t just post and expect that everyone comes knocking at your door. You have to actively invite people to join with you! No, you don’t have to single people out or make them feel like you’re asking them to join a challenge because they NEED to. We are not in business to annoy or offend people. First, you need to BELIEVE in what you’re doing. I would hope that a challenge group has benefitted your life in some way and you’re feeling great! Don’t you want to share that with people? I HOPE SO! What you have to offer is amazing…don’t be afraid to share it with the world.
10- They get discouraged and want to quit because people are saying “no” to them. Or, they don’t give themselves enough TIME to build a successful business.
This is NOT a quick money making scheme. This is a legit business that takes time, patience, and effort to build. People say no for 2 reasons: Either you made them feel in some way that you didn’t care about helping them with their goals {you were leading with YOUR goals instead of theirs} OR they are simply not ready. People have to be in the right mindset to want to make a big lifestyle change. If they don’t feel like they will fully commit, they won’t join you. But, they will continue to watch you to see if you’re consistent. So, keep sharing what you’re doing. Offer to help them anyway you can, even if you’re just sending them a random, helpful tip. If you show you care, they will come back to you when they feel ready. I like to tell my coaches, “Be here in a year”. If you’re doing your 3 Vitals daily and posting on social media daily, you will see growth in your business. The only way to FAIL is if you QUIT.
